Second Line Advisors is a New York-based executive search firm founded by Daniel Solo. With a client base ranging from traditional banking to fintech to crypto, the firm specializes in placing executives in C-level risk, compliance, and governance roles, as well as relevant counterpart roles.
While focused on risk, compliance, and governance, the firm wished to scale and extend its offering beyond its core vertical and grow its client base in new sectors such as tech and, potentially, consumer markets.
To do so it needed a site that reflected its story, services and ambitions.