A smart solution
for a smart company
We developed the site to be a scalable easy to update system for the Blis internal team to manage.
A new site challenge
Blis develop and manage a leading global location technology platform. However, their new marketing team inherited an outdated site that was difficult to grow, challenging to manage and underdelivered on brand story and engagement targets.
They approached Fabrica to design a new engaging storytelling platform that was scaleable, responsive, and would enable them to manage updates internally.
The catch; time, location and budget.
Designing for success
Pragmatism and creativity were our saviors. Working with a London-based team facing extreme time and resource pressure, we agreed a series of sprints that would allow us to re-design and develop the core elements of the existing site to meet the internal deadline.
We implemented the new site using an innovative front-end solution, provided training to the client team in real time, and our online scrum sessions ensured deadlines were met.
Our collaborative and ego-free approach enabled us to deliver the site just ahead of time, on budget, and subsequently to meet and exceed target metrics.
Data by Google Analytics Jun-Jul 2019 vs Sept-Oct 2019
The right story
Blis had an issue. No one really understood their story. We helped clarify it.
“Blis helps the world’s top brands and media agencies understand real, human behavior by analysing vast quantities of mobile location data.
Delivering the truth about what people actually do.”
Precise and unique
Identifying the brand's core
We arrived at a coherent brand story via a series of client workshops. A true team effort.